The context
BlueCore develops software solutions for heavy industry. It doesn’t sell an image: it sells a tool that operators and contractors will still need to take seriously five years from now.
In this industry, a sloppy website doesn’t just look “less nice”. It makes people doubt the product.
The problem
The mandate covered the brand guidelines and the build. It needed a visual system able to carry that seriousness: not a decorative showcase, but a surface that holds up next to machinery.
What I did
I designed the visual identity and built the site in Webflow. Guidelines made to last: readable, stable, with no effects that age faster than the product.
The result
A one-page website, delivered and launched in 2 days.
It’s no longer online today. The work remains; the URL doesn’t.


